The MountainTechs™ Project
MountainTechs is a virtual community of passionate outdoor enthusiasts, ranging from highly experienced to expert. Each MountainTech participates actively in one or more self-powered mountain sports – hiking, backpacking, camping, mountain climbing, rock climbing, paddling, mountain biking, trail running, skiing or other snow sports, fishing. Over 1,000 MountainTechs live in all 50 states and Canada, and play outdoors across the U.S. and globally.
W.L.Gore & Associates sponsors this project as one way to get closer to consumers….gaining input on consumer wants and needs, on reactions to planned products and campaigns….and as a way to get word out on Gore products and Gore’s customers’ (the brands) products.
What are the Benefits for MountainTechs™ ?
Featured MountainTechs
Johnny Molloy is an outdoor writer based in Johnson City, Tennessee. More about Johnny on his site, JohnnyMalloy.com.
MountainTech Emily Powell is currently studying in New Zealand and enjoying the outdoors. Learn more about her on her site, A River's Run.
Through the project, MountainTechs can:
- Learn more about materials, layering, care and comfort.
- Earn points that can be traded for the latest Gore products.
- Test these products, and provide feedback.
- Identify unmet wants and needs in outerwear and gear.
- Evaluate ad campaigns, marketing campaigns, product concepts and more.
- Participate in the online community of like-minded outdoor fanatics.
How do I become a MountainTech™
Fill out the MountainTechs application. We’ll notify you within 15 business days regarding approval of your application. You must be 18 years or older to be a MountainTech. Only one family member per city (mates, children, parents, siblings in same city may not apply). W.L. Gore Associates and their family members are not eligible to MountainTechs. Employees of companies that compete with W.L. Gore and family members of those employees are not eligible to be MountainTechs.